In a spectacular anniversary celebration, Pluto TV has expanded its presence in Canada by introducing a whopping 50+ new channels.
The move, timed perfectly with its one-year milestone in the country, catapults the platform’s content hours to an impressive 40,000.
This strategic expansion aligns with the surging popularity of free, ad-supported services like Pluto TV.
A cost-effective solution for entertainment enthusiasts, it has garnered a massive global user base of 79 million monthly active users as of 2022, making it the most favored free ad-supported service worldwide.
According to Statista, this user base is projected to grow even further, reaching an estimated 10 million additional monthly active users by 2027.
The Canadian chapter of Pluto TV’s success story is nothing short of remarkable. Quickly ascending to the summit, it has now become the largest free ad-supported platform in the country.
Olivier Jollet, Pluto TV’s Executive Vice President, expressed the magnitude of this achievement, stating, “Pluto TV in Canada is one of our biggest international success stories to date, and this success is a testament to the value of our proposition for both users and partners.”
So, what’s in store for Canadian viewers on Pluto TV’s expanded roster? The diverse content lineup includes the Income Property Channel featuring popular shows like “Income Property,” “Moving the McGillivrays,” and “Buyer’s Bootcamp with Scott McGillivray.”
Western enthusiasts can indulge in Pluto TV Westerns, showcasing classics such as “The Rifleman,” “Cisco Kid,” “Hopalong Cassidy,” and “Annie Oakley.”
MTV aficionados will be pleased with the addition of more channels, including MTV Xmas, MTV Spankin’ New, MTV Biggest Pop, Yo! MTV, and MTV Classic. Notably, Pluto TV will live stream the 2024 MTV VMAs and EMAs.
Animal lovers can tune into the Love Pets channel, while fans of home improvement shows can enjoy “Leave it to Bryan” with series like “House of Bryan,” “Disaster DIY,” “Bryan Inc.,” and “Island of Bryan.”
The holiday spirit is alive on Pluto TV with dedicated channels like Christmas 365, More Christmas 365, Crackling Fireplace, Festive Fireplace, and Holiday Lights.
New genres and content categories are also on the horizon, with additions ranging from crime and true crime to classic TV, sci-fi, and supernatural.
Viewers can explore comedy, drama, movies, game shows, factual programming, news and opinion, local news (featuring 13 live Canadian news channels), home and DIY, food, kids, French content, sports, anime, and music.
Excitingly, the platform is set to launch the Crime Files channel in January 2024, featuring gripping shows like “Exhibit A,” “72 Hours: True Crime,” and “See No Evil.”
In summary, Pluto TV’s expansion in Canada marks a significant milestone, offering viewers an extensive array of content across diverse genres.
The platform’s trajectory in the country underscores the growing preference for free, ad-supported services, providing a cost-effective and engaging alternative for entertainment enthusiasts.
